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Now, with social networks, you can optimize your prospecting strategy by favoring the hottest prospects and personalizing each of your actions. This is the whole point of Social Selling. cta training prospecting on linkedin SLN Academy Social Selling steps to prospecting successfully on social networks To properly prospect on social networks, it is not enough to create an account on LinkedIn and add as many contacts as possible to your network. The key to success lies in your ability to define and implement a relevant Social Selling strategy.
Here is the method to follow in steps Step Optimizing your profile This may seem Albania WhatsApp Number natural, but I have seen far too often in business that salespeople try to prospect on social networks with an empty profile The first thing to do to prospect effectively on social networks is to optimize your profiles. optimize your LinkedIn profile for social selling To do this, take the time to add photos to your profile. which must be professional and in line with the preferences of your target and your brand image. Then, and it is far too often forgotten, I also talk about the cover photo which is an excellent opportunity to strengthen your image and say a little more about your field of activity.
Then, take care to complete all the sections available to you. This is how you will stand out from your competitors and gain visibility on social networks Define an evocative title that reflects your profession Complete the description section, encouraging contact Detail your experiences and the added value you bring to your customers Also consider asking your customers for recommendations. On LinkedIn in particular, you have the possibility of displaying recommendations and these alone will convince your prospects to follow up on your request and even to contact you directly.
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