|
New April Guide, by: is the most popular analytics tool that helps website owners and marketers analyze website traffic and user behavior. This year, Google announced a new version, labeled , which is an improved version of . Switching to is one of the most important steps a website owner needs to take if they want to continue using its functionality. Although still in the development stage, it offers new features such as rich data analysis, better understanding of users, and the ability to integrate with other tools that set it apart from other analytics tools. The main difference between and is the two different versions of the analysis tool.
Here are some of the key differences between them. model that allows you to collect data from a variety Phone Number List of platforms, including websites, mobile apps, and other sources such as TV. Focus on users, not sessions Focus on examining user behavior rather than just analyzing individual sessions on your website. Improved event analysis introduces a new way to track and analyze events, allowing you to better understand user activity on your site. Better integration with AdWords allows for more detailed reporting on campaign performance. Privacy Compliance introduces new features to help you comply with privacy regulations such.
More basic tools are provided in this regard. Changes in how data is grouped and reported introduce new ways of grouping data, such as event categories and user attributes. Data grouping based on dimensions and metrics is provided, but is less flexible. Enhanced multimedia content analysis provides more advanced analysis of multimedia content such as video and audio. Such advanced multimedia content analysis is not provided.
|
|